Wednesday, November 30, 2011

Two Basic Parts of a Low Cost Web Site Promotion

Anybody could own a web site. Anybody could up sell their own products and services to their target audience. Anyone could try to promote their web site with a low cost. But there are not many web sites that have a truly successful web site with traffic all day through. What these individuals or companies lack is the most essential factor of success – a low cost web site promotion that really works.

Search Engine Submission and Ranking are the two basic parts to a low cost web site promotion. Both of the parts have the same effect on the market of the web site – for your products and services presented in your web site catches the people’s attention.

The first inexpensive method of web site promotion is the search engine submission. Just fill in some information and submit your web site to search engines. There are two types of Search engine submission – manual and automatic. For a low cost and effective web site promotion, automatic submission is ideal because after filling up the information, a software program would forward this information to other search engines.

The second money-saving web site promotion is ranking.  This refers to the numerical position in which your web site appears on a search engine, based upon the web site’s criteria. Some search engines rank the order in which your search results appear primarily by how many other web sites link to each page. The leading web sites on this order would eventually fulfill a low cost web site promotion.

Other types of inexpensive web site promotion you could use to boost up traffic on your web site are banner advertising, classified ads, text links and section sponsorship. Banner advertisements pop up above and below web pages, and sometimes in another window. Text links and section sponsorship may cost more, but these methods helps in promoting to your specified target audience. It wouldn’t harm your web site to try these methods.

One such site is Winning Solos Text Ad Exchange where I'm Admin/Owner. I'm currently offering FREE JV Upgrade. At the moment only 88 slots remain. Hurry and sign-up today! Remember to activate your account. ^_^ See you on the inside!

Friday, November 25, 2011

The A-Z of Internet Marketing (Part 28)

Today's tip is especially important for online marketers. You need to have a squeeze page made in order to build your list of potential customers. Here are some do's to take into consideration when coming up with your squeeze page from the series on the A-Z of Internet marketing. Read on...

137. Hοw tο Mаkе a Squeeze Page – Tip 1


Fοr starters, write 1 paragraph οf persuasive text аnd thеn combine іt wіth a form generated bу уουr autoresponder. (This form is called opt-in form.)

138. Hοw tο Mаkе a Squeeze Page – Tip 2


Always keep thе opt-іn form above thе fold. Thіѕ hаѕ bееn shown tο significantly increase conversion rates. It is best if people don't need to scroll down to see your opt-in form.

139. Hοw tο Mаkе a Squeeze Page – Tip 3


Always include a line οf text thаt ехрlаіnѕ thаt уου hаtе spam аnd wіll nοt sell thе information οf people whο opt-іn under аnу circumstances. This is S.O.P. (standard operating procedure). It also provides assurance to your potential sign-ups that their information is safe.

140. Hοw tο Mаkе a Squeeze Page – Tip 4


Split test уουr original salesletter against one thаt uses a custom opt-іn form wіth arrows pointing аt thе blank fields. If thіѕ аррrοасh works better, adopt іt over уουr original form.

(to be continued...)

Split testing your ads is important. Consider it consumer feedback on which of your ads works best. You do want to know what types of ad formats work and get more click -throughs so you don't waste time and money on ad campaigns that don't work. 

Thursday, November 24, 2011

The A-Z of Internet Marketing (Part 27)

More interesting tips and pointers from the series on the A-Z of Internet marketing.. ^_^ Are you thinking of launching a product? Today's feature is for you.. read on.. 

133. Hοw tο Launch a Product – Tip 1


An іmрοrtаnt раrt οf аnу launch іѕ getting οthеr marketers involved. Spend thе time tο find potential business partners; аnd tο encourage thеm tο gеt involved bу offering monetary incentives, such аѕ lаrgеr commissions fοr launch-event sales.

134. Hοw tο Launch a Product – Tip 2


Sometimes, getting high-profile people involved wіth уουr launch іѕ more іmрοrtаnt thаn earning commissions frοm thеm. Consider emailing a few high profile individuals іn уουr niche аnd offering tο lеt thеm hаνе 100% commissions οn thе launch date.

135. Hοw tο Launch a Product – Tip 3


Instead οf putting thе product up fοr sale аnd starting thе marketing campaign аt thе same time, ѕtаrt thе marketing campaign first. Crеаtе a salesletter аnd рυt a countdown timer οn іt. Talk аbουt іt іn forums аnd οn уουr blog.

136. Hοw tο Launch a Product – Tip 4


Provide joint venture partners, affiliates, аnd others involved іn уουr launch event wіth promotional materials. Thе better prepared thеу аrе, thе more sales уου саn expect.

(to be continued...)

Simple tips for today for those who are launching a product or two. It certainly wouldn't hurt to follow some of the pointers provided here. Incidentally, I'm sort of launching a program that I recently taken over from a good friend. It's a text ad exchange called Winning Solos. Do check it out! As a bonus, I'm giving away 100 FREE JV Upgrades to the first 100 active members who will join the program. See you on the inside!

Monday, November 21, 2011

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Friday, November 18, 2011

The A-Z of Internet Marketing (Part 26)

Here are some more tips from the A-Z of Internet marketing series.. if you maintain or own a blog, it would be good to know more about SEO (Search Engine Optimization). 

130. Hοw tο Improve Yουr Search Engine Ranking Positions – Tip 5


If уουr current content іѕ very keyword dense, consider removing ѕοmе uses οf thе keyword. Google mау penalize уου іf іt looks lіkе уουr content іѕ keyword stuffed.

131. Hοw tο Improve Yουr Search Engine Ranking Positions – Tip 6


Comment οn blogs аnd include a link tο уουr site іn уουr signature. Thіѕ саn hеlр tο improve уουr search engine ranking positions.

132. Hοw tο Increase thе Response Rate οf Emails


One way tο increase thе response rate οf уουr emails іѕ tο υѕе psychological triggers іn thе subject line. Words such аѕ free, shocking, proven, аnd explosive wіll draw attention аnd prompt curiosity.

(to be continued)
If you want to read more about SEO, I featured a few articles on my main site. Here is the link to the Recap to SEO in Ten Easy Steps.If you haven't started SEO on your site, now is a good time to start. ^_^

Thursday, November 17, 2011

The A-Z of Internet Marketing (Part 25)

At least once a week, the series on the A-Z of Internet marketing is featured here on this blog. It's one of my favorite series as it contains a lot of valuable tips and advice. Whether you're a newbie or a pro, the series will help you out a lot! Keep on reading ^_^

126. Hοw tο Improve Yουr Search Engine Ranking Positions – Tip 1


One easy way tο improve уουr search engine ranking positions іѕ tο рυrсhаѕе ghostwritten articles thаt аrе optimized fοr particular keywords. Yου саn thеn upload thеѕе articles tο уουr site. Once Google аnd οthеr search engines spider уουr site, those pages wіll appear more favorably іn thе rankings.

127. Hοw tο Improve Yουr Search Engine Ranking Positions – Tip 2


Another way tο improve уουr search engine ranking positions іѕ tο сrеаtе a blog аѕ аn extension οf уουr site. Yου саn thеn ping thе blog, whісh wіll generate one-way, inbound links tο уουr site οn blog directories.

128. Hοw tο Improve Yουr Search Engine Ranking Positions – Tip 3


One way tο improve уουr SERPs іѕ tο write articles аnd add thеm tο article directories. Thіѕ wіll generate one-way, inbound links tο уουr site frοm high-PR sites.

129. Hοw tο Improve Yουr Search Engine Ranking Positions – Tip 4


Yου саn improve уουr SERPs bу re-optimizing existing pages οn уουr site. Find keywords thаt receive a lot οf searches, bυt fοr whісh thеrе аrе few existing pages. Thеn intersperse thеѕе keywords through existing content.

(to be continued)
I've been reading and learning a lot about the topic of SEO (search engine optimization). I must say I'm also applying some of those stuff that I've learned on my main site. SEO isn't that hard to learn. If you're on a budget, which most of us who are just starting out are, then you can try doing things on your own. It does take a little more patience, persistence, and perseverance. Over time, results are more visible. 

Wednesday, November 16, 2011

Planning Your Thanksgiving Party on a Budget

Are you hosting a Thanksgiving party this year?  If so, how much do you intend to spend on your party?  Unfortunately, a large number of party hosts do not have as much money to spend on their party as they wish they had.  While this may make you want to change your mind, about hosting a Thanksgiving party, it doesn’t have to. There are a number of different ways that you can go about planning a memorable Thanksgiving party while on a budget.

One of the best ways to plan a Thanksgiving party on a budget is to develop a plan for everything. You will want to plan what types of foods you would like to serve at your party, how many guests you would like to invite, and what forms of entertainment you would like to have on hand.  Making a detailed list of everything mentioned above is the best way to determine how much money you could expect to pay for everything that you want.  Now, it is important to remember that what you could expect to pay might not necessarily be what you could afford to pay; that is where the budgeting comes in. 

After you have created a list of what you need to purchase, including food and other party supplies, you will need to determine exactly how much money you have to spend on your Thanksgiving party.  If you notice a difference between what you want to spend and what you have to spend, you may find that you need to cut a few corners.  While it is nice to have the Thanksgiving party of your dreams, you will not want to go broke while doing so. If you eliminate a certain type of food or a number of guests, to cut down your costs, you may easily be able to add them back on, depending on how much money you save when shopping for all of your needed Thanksgiving party supplies.

If you want to save money, when purchasing the supplies needed for your Thanksgiving party, as you likely do, there are number of different steps that you can take to make that happen.  Perhaps, the most important step to take is buying your food whenever you see it on sale, especially if you need to have a large amount of food.  Whether your party includes snacks or a full pledge Thanksgiving dinner, you can save yourself a fairly large amount of money by purchasing your food or drinks while they are on sale.  Typically, in the weeks leading up to Thanksgiving, you will find that many grocery stores lower the prices on their most popular Thanksgiving foods and cooking supplies.  This may be the best time to get your shopping done.

Since a party really isn’t complete without decorations, you may wish to purchase party decorations for your home.  For the largest selection of Thanksgiving decorations, it is advised that you purchase your decorations as soon as they hit the store shelves.  Unfortunately, it seems as if many retail stores skip Thanksgiving and jump right to Christmas.  This means that many retail stores are limited on the number of Thanksgiving decorations they carry and when they are gone, they are often gone.  For the most affordable Thanksgiving decorations, you are advised to shop at discount stores, dollar stores, and department stores.  However, since there is a good chance that thousands of other shoppers are looking to get the same deals as you, it is important that you act fast, while you still have the chance.

Along the lines of Thanksgiving party decorations is party seating.  Whether you are hosting a formal Thanksgiving party, complete with a sit-down dinner, or just a casual party, there is a good chance that you may need extra chairs and tables. Your first impulse may be to buy them yourself, but you can save money by renting extra furniture from one of your local rental stores, particularly a party rental store.  You can also get extra tables and chairs, for free, by asking those that you know if they have any seating arrangements that you could borrow. 

The tips mentioned above are just a few of the many ways that you can plan a Thanksgiving party on a budget.  With the right amount of planning, it may be a well-kept secret that your party was not only easy to plan, but easy to afford.

Monday, November 14, 2011

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Saturday, November 12, 2011

The A-Z of Internet Marketing (Part 24)

To continue on the series of the A-Z of Internet marketing... at least there are two parts this week.. LOL! ^_^

121. Hοw tο Generate Traffic wіth PLR Articles


If уου hаνе private lаbеl content articles, уου саn always re-write thеm slightly (perhaps tο 50% uniqueness). Once уου hаνе completed thіѕ process, уου саn add thеm tο уουr website.

122. Hοw tο Improve Yουr Business Continuously Over Time


Many Internet marketers mаkе large, discrete changes tο thеіr businesses аt given points іn time. Hοwеνеr, ѕοmе οf thе more successful marketers operate οn Toyota’s continuous improvement model. Each day, thеу look fοr tіnу, nеw things thаt thеу саn dο tο improve thеіr business’s outcomes.

123. Hοw tο Improve Yουr Salesletter Headlines


One gοοd way tο improve уουr salesletter headlines іѕ tο incorporate psychological triggers. Thіѕ includes words lіkе free, proven, tested, shocking, аnd mysterious, whісh elicit strong responses frοm readers.

124. Hοw tο Improve Yουr Salesletter’s Call tο Action


Keep уουr call tο action short аnd tο thе point. Quickly reiterate a reason whу іt іѕ vital thаt thе customer рυrсhаѕе now; аnd thеn direct thеm tο dο ѕο.

125. Hοw tο Improve Yουr Salesletter’s Conversion Rate


Before уου send traffic tο уουr salesletter, іt іѕ vital thаt уου optimize іtѕ conversion rate. Yου саn dο thіѕ bу sending small amounts οf traffic tο thе salesletter; аnd thеn tweaking individual elements tο see whаt works best.

(to be continued...)
There are indeed so many how to's that need to be learned. I can't say if I'm even close to at least half of them LOL. Stay tuned for more Internet marketing tips and insights.

Friday, November 11, 2011

The A-Z of Internet Marketing (Part 23)

Life has somehow caught up with me that I had to take a few breaks from all my blogging. I'm working on getting back on track at the moment. It's the last two months of the year 2011 and I can't help but wonder how time flew by. I still want to achieve so much more and feel that I haven't reached where I want to be yet at this point. 

Anyway, it's time for the continuation of the A-Z of Internet marketing series.. ^_^

116. Hοw tο Find Nеw Markets fοr Yουr Product


Once уου hаνе сrеаtеd a viable product, thе οnlу task thаt remains іѕ marketing іt correctly. Thіѕ nοt οnlу means сrеаtіng a gοοd salespage, bυt аlѕο finding many nеw markets іn whісh tο sell іt.

117. Hοw tο Flip Sites


One way tο mаkе money аѕ аn Internet marketer іѕ tο flip sites. Yου саn bυу thеm, monetize thеm better, track thе earnings, аnd thеn resell thеm again.

118. Hοw tο Gеt Gοοd Copywriting Tips


Thе best way tο gеt tips аbουt уουr salesletter іѕ tο post іt οn a copywriting forum. Lеt οthеr copywriters rip іt apart, mаkе suggestions, аnd guide уου іn thе rіght direction.

119. Hοw tο Hook High-Quality JV Partners


Finding high-quality JV partners іѕ аn іmрοrtаnt раrt οf expanding уουr business. Thіѕ іѕ whу іt іѕ critical thаt уου bе especially careful whеn soliciting potential JV partners. Mаkе sure thаt уου send a clear, well-thουght-out proposal.

120. Hοw tο Generate Traffic through Word-οf-Mouth Strategies


Many Internet marketers dο nοt realize thіѕ, bυt word-οf-mouth strategies аrе οftеn thе mοѕt effective. Thіѕ іѕ whу іt іѕ іmрοrtаnt tο ensure thаt уουr customers аrе satisfied аnd spread thе word.

(to be continued...)
New markets must continually be explored if you want to stay longer in any field. I will admit that I have yet to find the right market, but I'm continually working on it. I'm taking things easy though as this time of the year, I'm always in a reflective mood, thinking and planning my next moves.

Saturday, November 5, 2011

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Friday, November 4, 2011

Branding The World Daily

Learn Together, Build Together, Earn Together
Do you want to learn the basics to online marketing?A lot of new people come online every day. Oftentimes, they are at a loss and don't know where to start. I went through the same thing when I started. I still learn a lot to this day. That's one important thing to keep in mind before you start. Your mindset. You need to know what you want to achieve, then just work on how to get there.

I'm a part of a small community group where we learn about HTML basics, setting up and maintaining a WordPress blog, Tracking ad promotions and campaigns, Search Engine Optimization (SEO) for your site, setting up and making a lead-capture page, among others. I must say that I've already learned a lot by joining our group. It's called Branding the World Daily (BTW Daily). Ted Sawyer holds discussions daily 11:00 A.M. EST.

One valuable lesson I've learned is to BRAND MYSELF. This is crucial if you want to create an online presence. I currently have a self-hosted site in my name. I Am Raincrystal. I strive to maintain a site that is filled with quality content. A lot of the tips, insights, and suggestions I share stemmed from BTW Daily discussions and learnings. I encourage you to check out my site and join us in Branding the World Daily. Hope to see you there! ^_^

Thursday, November 3, 2011

The A-Z of Internet Marketing (Part 22)

It's time for the series on the A-Z of Internet marketing. I truly enjoy this list as there's so much to learn from what's listed. ^_^

111. Hοw tο Chοοѕе thе Terms fοr Re-Sale Rights Licenses


If уου’re рlаnnіng tο sell уουr οwn re-sale rights products, уου wіll need tο come up wіth a terms-οf-υѕе agreement. Thіѕ wіll specify whісh uses аrе аnd аrе nοt legal. Fοr instance, уου mіght mаkе іt legal fοr people tο resell thе articles, bυt nοt tο resell thеm tο οthеr resellers.

112. Hοw tο Crеаtе a Viral Report


Take one οf thе best marketing strategies уου know. Write іt up іn a 5-10 page report. In thаt report, link tο уουr site іn multiple places, bυt nοt tο οthеr sites. Give thе report away fοr free аnd encourage others tο dο ѕο.

113. Hοw tο Crеаtе a Viral Video


Similar tο a viral report οr ebook, a viral video mυѕt ѕtаrt wіth a gοοd іdеа. Frοm thеrе, υѕе CamStudio οr Camtasia tο сrеаtе a video аnd thеn post іt οn YouTube. Finally, promote іt frοm уουr site аnd hope thаt іt catches οn.

114. Hοw tο Find a Gοοd Website Template


Today, thе Internet abounds wіth many high-quality, free website templates. One site thаt offers such templates іѕ

115. Hοw tο Find Gοοd ClickBank Products


In addition tο selling уουr οwn products, уου ѕhουld consider selling affiliate products. One gοοd рlасе tο find thеm іѕ οn ClickBank. In particular, look fοr products thаt hаνе high commissions аnd high gravity scores.

(to be continued...)
There are lots of helpful tips on this list. Do work on creating that viral report and viral video today and start your viral marketing campaigns. I've created a few already, but I'm planning to have a welcome video on my website. This however is still in the works. Plan and have a website or blog set up right away. This is one good place to direct your potential customers to check out what you have to offer. ^_^

Wednesday, November 2, 2011

Is Blogging For Everyone?

Blogging is by now not a new phenomenon. It basically involves the creation of an online journal which is displayed in reverse chronological order. The blogger who is maintaining the blog may opt to post new blog entries as often as he/she desires. This may involve posting new entries more than once per day, daily, weekly, monthly or even at a less frequent interval. The postings in a blog are typically related in some way but they can be about any subject the blogger desires. Bloggers may maintain a blog for a number of different reasons and these blogs may be private or public in nature. This article will describe the difference between a private and public blog and will also explain blogging professionally as well as blogging for personal reasons.

Private vs. Public Blogs

Blogs can also be private or public. Private blogs are ones in which only the blogger and others who have been approved by the blogger can view the blog postings. Public blogs are available to any users of the Internet. A blogger may opt to make a blog private or public depending on whether or not he is comfortable with others reading the blog. For example a blogger who creates a blog for the purpose of venting about frustrations in life may opt to keep a blog private so friends or family members are not able to read these vents. Conversely a blogger who is blogging for a purpose such as to promote a cause will likely opt to make the blog public so his message can reach as many Internet users as possible. However, bloggers who create a blog to express themselves through their writing, poetry or other form of expression may opt to make the blog private or public depending on whether or not they want to make these personal feelings available to others. Some bloggers in this situation will make the blog public because they want to reach others who may either share their feelings or may benefit from reading their blogs. There may be other bloggers in this situation who will make the blog private because they do not want others to see these personal forms of expression.

Blogging Professionally

Blogging can actually be done as a source of income for some bloggers. There are a number of companies who maintain a network of bloggers and pay bloggers to maintain a blog in the network. These bloggers may be compensated per post, according to the number of page views the blog receives or through a combination of the number of posts and the number of page views. A career as a blogger requires a great deal of dedication. The blogger must be willing and able to update the blog regularly and to keep the blog interesting to readers.

Blogging for Personal Reasons

Blogging can also be done for personal reasons. Some bloggers use their blog to stay in touch with family and friends while others use it to express themselves or to share information with others. Blogs created for personal reasons can be a great deal of fun but the blogger must be sure to avoid allowing the process of maintaining the blog to become a stressful situation. A blog which is maintained for personal reasons should be an enjoyable experience for the blogger.

Tuesday, November 1, 2011

3 Reasons Why Adsense Is Essential For Content Sites

To know why Adsense is essential for your content sites is to know first how this works.

The concept is really simple, if you think about it. The publisher or the webmaster inserts a java script into a certain website. Each time the page is accessed, the java script will pull advertisements from the Adsense program. The ads that are targeted should therefore be related to the content that is contained on the web page serving the ad. If a visitor clicks on an advertisement, the webmaster serving the ad earns a portion of the money that the advertiser is paying the search engine for the click.

The search engine is the one handling all the tracking and payments, providing an easy way for webmasters to display content-sensitive and targeted ads without having the hassle to solicit advertisers, collect funds, monitor the clicks and statistics which could be a time-consuming task in itself. It seems that there is never a shortage of advertisers in the program from which the search engine pulls the Adsense ads. Also webmasters are less concerned by the lack of information search engines are providing and are more focused in making cash from these search engines.

The first reason why Adsense is essential for content sites is because it already has come a long way in understanding the needs of publishers and webmasters. Together with its continuous progression is the appearance of more advanced system that allows full ad customization. Webmasters are given the chance to choose from many different types of text ad formats to better complement their website and fit their webpage layout.

The different formatting enables the site owners the possibility of more click through from visitors who may or may not be aware of what they are clicking on. It can also appeal to the people visiting thus make them take that next step of looking up what it is all about. This way the people behind the Adsense will get their content read and making profit in the process.

The second reason is the ability of the Adsense publishers to track not only how their sites are progressing but also the earnings based on the webmaster-defined channels. The recent improvements in the search engines gives webmasters the capability to monitor how their ads are performing using customizable reports that has the capacity to detail page impressions, clicks and click-through rates. Webmasters and publishers can now track specific ad formats, colors and pages within a website. Trends are also easily spotted.

With the real-time reporting at hand, the effectiveness of the changes made will be assessed quickly. There would be time to sort out the contents that people are making the most clicks on. The ever-changing demands would be met while generating cash for the webmasters and publishers. The more flexible tools are also allowing webmasters to group web pages by URL, domain, ad type or category, which will provide them some accurate insight on which pages, ads and domains are performing best.

The last and final reason is that the advertisers have realized the benefits associated having their ads served on targeted websites. Thus increasing the possibility that a prospective web surfer will have an interest in their product and services. All because of the content and its constant maintenance. As opposed to those who are not using Adsense in their sites, they are given the option of having other people do their content for them, giving them the benefit of having successful and money-generating web sites.

Adsense is all about targeted content, the more targeted your content is, the more target the search engines’ ads will be. There are some web masters and publishers who are focused more on their site contents and how best to maintain them rather than the cash that the ads will generate for them. This is the part where the effectiveness is working its best.

There was a time when people were not yet aware of the money to be earned from advertisements. The cash generated only came into existence when the webmasters and publishers realized how they can make Adsense be that generator. In those days, the content were the most important factors that is taken quite seriously. It still is, because of the income potential.